If you Google “pink laptop case” on the Web, the first entry on the list will be casauri.com, the brainchild of sisters Emily (CEO) and Helena (designer) McHugh. The small company is already having a big impact, with the sisters’ realization that “women want anything but a black laptop case, and if it’s pink all the better.” Eighty percent of the company’s Web traffic comes from people typing in “pink laptop case,” says Emily. Casauri’s stylish, colorful, and lightweight laptop cases, portfolios, and travel accessories for women are turning heads and winning awards.

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